We’ve created some amazing COFFEE RECIPES! We hustled all month for one day: September 29th! Why September 29th? First, it was National Coffee Day– one of the most exciting days of the year for us! Second, we launched the Recipe section of Mission Arabica. Here’s the simple truth: The recipe section is AMAZING. You’re going to see one, if not two, recipes a month that utilize coffee in ways you have never thought of!
Take for example the Coffee Infused Beef Fajitas… WOW! My tastebuds went crazy! I’ve always loved a good fajita – but add in the flavor that our own coffee adds… [MIND BLOWN]. Don’t worry, though, You’re not eating coffee– This is just one example of a recipe that shocked me at how flavorful and moist the coffee made it. Great job to Carolyn for creating this great feast! Side note: Maybe it’s time to start allowing cows to drink coffee in the morning? They seem to taste EVEN better…
Our Recipe section is run by our very own Nancy Cheney. Nancy is not only Chris’s wife, but a dear friend to Adam and me. On top of being a mother of two and keeping Chris balanced and being a super amazing person, she now adds “Creative Director” of Mission Arabica Recipes to her established resume! Every time you make one of these out-of-this-world recipes, make sure to tag Mission Arabica on Facebook or Twitter with a picture showing your deliciousness!
Missed a September Post? Here they are! Check them out!
September 9: Wait… The Kenya came out in August? [Gabe] [RECAP]
September 17: Don’t shoot for the stars…The confessions of an ambitious mind [Chris]
September 25: National Coffee Day! [Gabe]
Recipe Launch! You’re going to LOVE these!
September 29: Apple Cinnamon Scones [Rene]
September 29: Coffee Infused Beef Fajitas [Carolyn]
September 29: Caramel Apple Chicken [Nancy]
September 29: Mandarin Chocolate Cake [Karen]
Learn About Our Wholesale Program:
With the launch of our wholesale program, we offer the ability to bring our LIFE CHANGING COFFEE to your business, coffee shop, church, club, or any other organization you’re apart of! I’m proud to announce that we are already in several coffee shops and stores! Growth is the only way to continue to impact the countries we are involved with, specifically Laos. To accomplish our “Mission” in Mission Arabica, we need YOUR help – Think we’d be a fit in your local grocery or coffee shop? Does your church offer coffee or have it’s own coffee setup? Do you ship coffee to your clients throughout the year or on specific holidays as a “thank you”? We can help YOU! And in turn, YOU help change lives! Contact us today- our emails are located at the bottom of this post!
To accomplish our mission, we have developed multiple goals that are broken into three phases.
Phase I is our audience growth phase. The purpose of this phase is to tell the story of our journey as three average guys who are stepping out to try and do something tremendous in the world. The goal of this story is two fold:
- To inspire others to follow our lead and take that step to do something great in the world. Don’t cut yourself short. Dream BIG and make it happen! You can do it!
- Through telling our story, we look to increase the demand for the third world coffee we will be selling. This isn’t as much of a profit thing as it is an impact thing. In other words:
- The greater our audience – the greater demand there will be for Lao coffee
- The greater the demand for Lao coffee – the more plantations we can set up
- The more plantations we can set up – the more farmers pulled out of poverty
What you really need to know is that we CANNOT accomplish this mission without you. So thank you for joining this journey with us and together we will see lives forever changed!
Phase I Updates:
Likes at August 31: 844
Likes at September 30: 878
Increase of: 34 likes (4% increase)
Phase I Goal: 2,000 (1,122 more needed)
In mid-August, we ran a Facebook campaign with our slogan, “LIFE CHANGING COFFEE.”- The campaign took off and more than doubled our Facebook following! What’s important is that you have liked our Facebook page! Once you are apart of our page, we ask you to be involved. With your help of liking, sharing, and promoting Mission Arabica on Facebook, we gain the ability to grow, building more fans, and changing more lives through our coffee sales!
Followers at August 31: 66
Followers at September 30: 71
Increase of: 5 (7% increase)
Phase I Goal: 2,000 ( 1,829 more needed)
If you haven’t followed us on Twitter yet, just click here:
Subscribers at August 31: 55
Subscribers at September 30: 58
Increase of: 3 (5% increase)
Phase I Goal: 1,000 (942 more needed)
Our email subscribers hold a really special place in our hearts because they have really gone above and beyond to say, “Yes, I like what you are doing and I want you to keep me informed by email.” I don’t know about you, but in this age of spam emails, I am not one to just go around and sign up for a bunch of mailing lists unless I really believe the content of those emails will be worth while. That is why being on our email list means you’re a VIP! We want to roll out the red carpet, so we provide you with the NEWEST info and the BEST offers through the email list!
Haven’t signed up yet? Don’t miss out on being a VIP!
Total Coffee Sales:
Total lbs of Coffee Sold: 86
Mugs Shipped in September: 0
We are THRILLED with the FIVE coffees we offer — Keep an eye out as we continue to be aggressive on pursuing new roasts.
While all of our coffee is SUBURB, the KENYA is a rare, limited coffee we offer — Make sure to include it in your order.
- BURUNDI: This coffee brings out a sweet cinnamon, stone fruit and dark cherry in each cup
- COSTA RICA: Offers lime and chocolate in this deep flavored coffee
- EL SALVADOR: This is a bright coffee with a jammy caramel finish
- LAOS PEABERRY: This cup has a roasted nut, perfect spice, and smooth fruit finish
- KENYA: Full of juice and lively flavors with tart cherry, caramel and a smooth strawberry richness
- SAMPLE PACK: Not sure what coffee to start with? You want to try them ALL? We make it easy! We offer a Sample Pack with FOUR coffees for $19.99!
A super easy way to help out is when you are going to buy something on Amazon, go through our affiliate link first. It doesn’t cost you anything extra and Mission Arabica will end up receiving about 5% of the sale.
By using this link when you purchase through Amazon, you’ll immediately be helping Mission Arabica. Don’t forget to bookmark it so you use it every time!
If you are not sure how to bookmark a link, Adam made a video to show you how. Just click here.
Total Site Visits in September: 783 (687 in August)
September saw a bump in site visits as we continue to grow. With the launch of PINTEREST and a focus on National Coffee Day, we saw a lot of positive things from our site! The key is continuing to provide quality material, which is something we strive to do daily! How can you help? Any social media platform you use, join us in! If you love to PIN, pin a few of our recipes and fun finds! Interact with us on twitter by tweeting a few pictures of you brewing some amazing coffee! We love having you apart of our Mission!
This phase will mainly focus around starting to buy and sell coffee from existing farmers as well as taking a trip to Laos. This will also lead to us opening as a Roaster, bringing out the flavor of each specific bean so you have great coffee. In doing this, we’ll bring the bean directly from the farmer, roasting it, and sending it directly to YOU.
Phase II also includes our first trip to Laos as we work to begin Phase III.
This phase is primarily focused on actually setting up a coffee plantation. This is really the primary goal of what we are trying to accomplish, but more details of this will become available once we have made a trip to Laos. In the mean time we are continuing to learn about coffee and coffee agriculture to help turn this vision into a reality.
October is all about continuing the success! Remember, we cannot do this without you! So sign up for our email list and share our posts with your friends on Facebook. We appreciate you more than you know and would also love the chance to interact with you, so drop us a line in the comments or on social media as we would love to get to know you better.
Thanks for joining this journey with us!
Adam – firstname.lastname@example.org